Marks & Spencer story by Vizona
30 Nov. 2012
Marks & Spencer Opens Eco-Friendliest LocationRecently Marks & Spencer (M&S) opened its biggest and greenest store in Cheshire Oaks, a designer outlet outside the city of Liverpool. It is the first store to carry the company’s full product range and it is M&S’s second largest store in the world. With a sales area of roughly 13,830-sqm (148,865-sqf), the store is not only momentous in size but also in environmental credentials; 60% of its eco features are set to be adopted as the standard for all future M&S store construction. This store is the largest outside London and has the highest eco rating to date – a driving force will help M&S achieve its goal of becoming the world’s most sustainable retailer by 2015.
M&S selected German shopfitting specialist Vizona as its development partner in creating the its latest department design, including that of HOME, per una, Savile Row and Collezione. Working hand in hand with both the M&S retail design team and respected design agencies such as Johnson Naylor, Conran Partners and Landor, Vizona worked to deliver an exciting series of schemes designed to enhance the shopping experience. With clearly defined departments, the new M&S is a true destination experience; M&S Director of Marketing Steve Rowe even went so far as to describe it as “the future of retail.”
Each scheme is unique in its own right and was created by the design and development team with many aspects in mind, including functionality, durability, sustainability and innovation. Furthermore, every department was designed to bring together several material elements, like timber (FSC), digital print laminates, metalwork (again recycled where possible), glass, acrylic and fabrics, to create and ensure the sustainable future of M&S.
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