Edwin shows redesigned woman's collection
25 Jan. 2013
Edwin Revamps Woman CollectionFor F/W 2013/2014 Edwin has totally redesigned its woman's collection both in terms of image and product. The new collection is designed by Pascale Koehl, former designer for April 77, as well as managing her own brand, Moonchild, a handmade knitwear brand produced in Peru.
The new Edwin woman's collection is very compact and offers about 30 items, most of which are tops. There are also elaborate jacquard knitwear items, a few outer jackets, plus five denim styles that are available in five material options for each model. "I wanted to create a collection with a true feminine soul that keeps faithful to the brand's identity, while differentiating itself well from the man's line with a more fashionable and feminine spirit," commented Kohl. “Silhouettes are cleaner and tighter, and in synthesis more rock'n'roll, since music is my main inspiration," continues the designer. Some of the fabrics employed are exactly the same ones as those employed for the man's line - even if according to a different, more cool and feminine attitude. A few leather items and leather-effect coated cottons complete the line as well as blanket woollen fabrics – employed, for instance, for a western-style jacket.
The denim part is very condensed and no longer carrying the traditional accurate stitching on their back-pockets. A model is made with selvage denim, while fits are regular and items generally rinsed.
Maria Cristina Pavarini
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