Tommy Hilfiger reopening Düsseldorf
19 Aug. 2013
Tommy Hilfiger announces flagship store reopeningTommy Hilfiger Group has announced their Düsseldorf flagship store at Schadowstraße 14 will reopen on 29 August, 2013.
The sales space is now twice the size it previously was at 1822sqm. The interior has been redesigned and now includes herringbone parquet flooring, walnut wooden fixtures, vintage furniture, works of art, accessories and a new separate shoe and accessories area.The ground floor contains the whole Tommy Hilfiger Runway, Sportswear and Hilfiger Denim for Women collections and the first floor presents the men’s range including the Tommy Hilfiger Tailored collection, the Sportswear and Hilfiger Denim collection, as well as shoes and accessories. The playfully designed second floor offers the whole children’s fashion range.
Tommy Hilfiger comments: "I am delighted to open our renovated and expanded store in Düsseldorf. For decades Düsseldorf has been Germany's economic centre and is known for numerous fashion events in the country. Our store has an elegant and relaxed aesthetic that reflects the history and the spirit of our brand perfectly. The digital innovations bring fashion to a new level and offer our customers a new shopping experience."
After the reopening there will be an official opening ceremony from 26 September - 2 October, which will offer customers several activities including music acts, college sweater-personalization, tailored styling-seminars, a perfume bar and a cocktail party in celebration of the Runway collection.
Currently there are more than 1200 Tommy Hilfiger stores worldwide, including seven global flagships in New York, Paris, London (2), Tokyo, Los Angeles and Düsseldorf.
Tatjana von Elverfeldt
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