Honest by - by Bruno Pieters, Belgium
Honest by - by Bruno Pieters, Belgium
 

29 Mar. 2012

THE HONEST BY WAY

Honest by: The goods are as ‘green’ and sustainable as possible.
Honest by: The goods are as ‘green’ and sustainable as possible.
Bruno Pieters is a Belgian designer with a fresh vision for the fashion industry. His new brand, Honest by, is completely transparent about how its goods are made, and priced. Pieters, an award-winning Antwerp-based designer and former Hugo Boss art director, has a very good reason for being so open. The goods are as ‘green’ and sustainable as possible.

And the transparency concept exists to justify the prices of the limited edition, environmentally-friendly designs. The clothes are beautifully made from top-grade materials, often sourced in Europe where production adheres to the strictest codes of conduct. At www.honestby.com every button, thread and journey that a garment makes is itemized, for each piece. The designs are avant-garde and modern: progressive, contemporary fashion. Styles are labelled with the name of their designer. The first collection is Pieters’, but every three months a new designer will submit their creations to be made the Honest by way.
Oliver Horton

Advertising


Back to home