Playboy x Japanese Label Hysteric Glamour
29 Oct. 2013
Playboy Partners with Japanese Label Hysteric GlamourPlayboy announced that it has partnered with Japanese Fashion label Hysteric Glamour created by artist Nobuhiko Kitamura, to launch a Playboy inspired 2013 fall/winter collection. The line, which includes t-shirts, shorts, sweatshirts, cardigans, jackets and hats for both men and women, and women’s pants, skirts and shoes, features vintage photographs of Playboy Bunnies and brand iconography.
The collection was revealed at a press preview party on October 18th in Japan concurrent to Tokyo Fashion Week, and is now available to the Japanese market, and will be available in the U.S. through the Hysteric Glamour US website starting December 2013. The styles range in retail price from $100-1000 USD.
Playboy brand includes fashion and a wide range of consumer products, including apparel, accessories and footwear, among others. The company’s relationships with brands spans limited edition capsule collections to wide ranging global licensing partnerships.
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