Vivi
Vivi
 

20 Jan. 2009

PURE LONDON LAUNCHES AREA FOR NEW TALENT

Pure London, which runs from Feb. 8-10, is adding “Spirit Village,” a showcase of new British talent, to its womenswear offerings. Among the brands expected to debut are Jam, with its brightly colored designs, floral prints and appliquéd bows; Vivi Ponti’s eponymous line of handmade, printed dresses and tops; and Emilyandfin.

Photo via Pure London

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