Nolita launches new kidswear
16 Jun. 2010
NOLITA TO ROLL OUT NEW TEEN COLLECTION
Italy’s Flash&Partners will launch a new collection aimed at 8- to 16-year-old girls next spring called Join Nolita. The Italian jeanswear specialist already offers a Nolita Pocket collection aimed at girls aged 8 to 14 and a Mini Pocket line launched in 2009 aimed at 0 to 2 infants. Accordingly, the new Join line will be more similar to adult offerings in their fits and inspirations. Simple and comfortable items decorated with strong impact graphics are the new collection’s signature. Safari, marine- and rock-inspired elements round out the collection. Leggings in denim and jersey will also be complemented with yarn-dyed checked shirts, as well as products made with an innovative mix of fabrics and sweatshirt materials.
Maria Cristina Pavarini
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