Iconic Lacoste crocodile dressed in German flag.
Iconic Lacoste crocodile dressed in German flag.
 

22 Mar. 2012

LACOSTE: ICONIC CROCODILE DRESSED IN FLAGS

The capsule collection including the Polo Shirt will be available from May on.
The capsule collection including the Polo Shirt will be available from May on.
In 2012, a year full of major sport events, Lacoste launches a capsule collection that includes three kinds of shirts:

The cotton piqué Polo Shirts for kids and men shows the little Lacoste crocodile icons as a flag bearer in country colors instead of the traditional green. Retail price for these shirts is €120 for men’s and €75 for kids’ shirts.

The graphic-colored Flag Polo Shirt is a new interpretation and available in 16 national flags. It will come at a retails price of €150.

The Limited Edition Polo Shirt comes in an engraved plexiglass showcase. The colorful banners of 16 selected countries are staged on a black and white patchwork of flags. Retail price is €200.

For women, the capsule collection also includes a tote bag made from PVC and piqué fabric with a colorful all-over flag print. For the men, a shoulder bag with the ‘flagged’ crocodile will be available.

The collection will be available at all Lacoste stores globally from May 2012 on.

16 selected country flags adorn the capsule collection in crocodile shape.
16 selected country flags adorn the capsule collection in crocodile shape.

Mona Schmadl

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