Esprit party at Cologne’s Gerling Quartier
10 Sep. 2012
Esprit celebrated its new brand alignmentTo celebrate the launch of its spring/summer 2013 collection as well as its new brand alignment, Esprit invited over 800 guests to Cologne’s Gerling Quartier. The building is one of the city’s largest historical structures of the post-war era and formerly served as the headquarters of Gerling insurance.
Event production company Villa Eugenie organized the event’s decor in accordance with “Stewardess,” Esprit’s upcoming collection’s theme. As such, each room mirrored various cities and places all over the world, including Asia, Los Angeles, Norway and France.
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