020608 Tears of Bleu - women
020608 Tears of Bleu - women's
 

20 Apr. 2012

CAIUS OLOWU DEBUTS PREMIUM DENIM BRAND IN THE UK

First launching 020608 Tears Of Bleu in the US and Japan, and selling to first-class stores such as Isetan and Royal Flash, British Designer Caius Olowu is now bringing his premium men’s and women’s denim ranges to the UK.

With over 15 years in the denim industry, Olowu has worked with some of the worlds leading labels including True Religion Jeans in both the USA and Japan, and Levi's (Europe). 

Celebrated for his ability to stay on the cutting edge of the high-fashion world, “Caius Has a very clear understanding of the men’s and women’s segments of the market, from developing and designing core fits and finishes to commercially interpreting the latest fashion concepts into a brand’s identity,” says Michael Buckley, President of True Religion Apparel. 

020208 Tears Of Bleu features two distinct lines: The Core Line, which is clean and tailored inspired denim, produced in Okayama, Japan, and the Black Line, which has a classic appeal with two fits (straight and skinny), designed, styled and crafted in California. 

The fall/winter 2012-13 collection is available from The Clear Agency showroom in London: +44 20 77 39 14 14 - www.020608tearsofbleu.com

020608 Tears of Bleu - men's
020608 Tears of Bleu - men's

Mona Schmadl

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