New name and logo: Airstep becomes A.S.98
New name and logo: Airstep becomes A.S.98
 

16 Jan. 2014

Airstep becomes A.S.98


From this season Italian boots and accessories brand Airstep starts with a new name and logo: A.S. 98.
“It is about time to take some distance from the maritime heritage and act more target-group-oriented,” states the company. The new brand name derives from the initials Airstep A.S. and 1998 the founding year of the shoe label. Even though the name and logo have changed, the products and the look of the design will stay the same.
Juliette Nguyen

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