3rd & Army expands into Europe
06 Jun. 2013
3rd & Army Coming to EuropeLos Angeles menswear brand 3rd & Army will soon be sold in Europe thanks to a recently inked distribution deal with the fashion distributor SASAtrend, which is based in Aachen, Germany. The spring 2013 collection will be the first to drop in the European market.
Matt Atkinson, who serves as president and COO, founded 3rd & Army in September 2011. The growing brand offers on-trend denim and a wide array of other men’s apparel.
Brothers Sassan and Sandjar Safay founded SASAtrend in 2004. The company focuses on building up US and international brands in the European core markets as a distributor or licensee partner. SASAtrend also sells and distributes Black Orchid, Rock Revival, 40WEFT and Cuckoos Nest, among others.
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