Melissa by Vivienne Westwood
Melissa by Vivienne Westwood
 

20 Jul. 2012

WAVE AND MOTION TAKE OVER MELISSA IN GERMANY

Wave and Motion Sport and Fashion Sales GmbH has announced plans to take over the Brazilian shoe brand Melissa in Germany, adding to its two other sandal brands and distribution work for Ipanema and Rider in Germany and Austria. Since the 80’s, the brand has been a pioneer in making PVC flexible enough for creating shoes and has developed itself in the fashion industry through collaborations with famous designers such as Vivienne Westwood, Jean Paul Gaultier and Jason Wu, whose creations are even exhibited in museums all over the world. The brand has also established its name through the “Melissa Academy” in the form of university workshops and design competitions. Production is rooted in sustainability, most notably by the development of their own 100% recyclable fabric called “Melflex.”
Anna Katharina Hupperth

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