Munich Fabric Start
26 Jan. 2011
SHOW PREVIEW: MUNICH FABRIC STARTThe 30th edition of Munich Fabric Start is ready to go. Taking place in the halls of M,O,C, from Feb. 1-3, the event will be the first fair of its kind to open the exhibition season for summer of 2012, heading the way with innovations and important developments in fabrics. It is to give a first major overview of the international range on offer from upstream suppliers and of the current positive mood in the sector.
Awaiting trade visitors from the fashion and retail industry in the fully booked halls of M,O,C, are international market leaders who will set the first standards for the new season in the five segments Collections, Additionals, Blue Zone, Asia Salon, and Showrooms. A total of 765 exhibitors from 36 countries will be presenting creative high-fashion fabrics, plus highly tuned woven and knitted fabrics boasting high-tech finishes from both the nano and bionic sector. In addition to exhibiting brands, a professional range of services will be provided for visitors, featuring specialist lectures and expert discussions focused on major issues like sustainability and ecology, current fashion trends, or textile software solutions.
“Just like other previous upcoming fashion fairs in the sector, we anticipate that the Munich Fabric Start will provide a positive boost – in both creative and commercial terms,” said trade fair chief Wolfgang Klinder. However, this should not hide the fact that post-crisis management will demand redirection or new strategies from companies, he added.
Blue Zone will take place in hall 5, simultaneously to the main event. With its new concept “Tomorrow is Today” (TisT), the denim platform at Munich Fabric Start is to send out a clear signal towards the future. “TisT” is to add a particularly creative kick to sourcing as, alongside summer of 2012, some fashion-forward exhibitors like Tejidos Royo and Isko will already present their first developments for f/w 2012/13.
Moreover, there will also be some minor location alterations. The Asia Salon and the Showrooms will be moving to Atrium 3. This exhibition space will be extended to include German company Hauenstein, the first specialist in this area for finishing part garments. Thus, the Collections exhibitors from Atrium 3 and Studio 1 will move to Atrium 4 to optimize the link to the secondFLOOR which will stay at its former location. Likewise, Eco Village, the Fabric Club and the coffee bar will stay where they are.
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