boardrider's paradise: new Quiksilver flagship store
02 Aug. 2012
QUIKSILVER GROUP OPENS FLAGSHIPQuiksilver, Roxy, DC and Moskova have opened a new flagship store so called Boardrider Campus in St. Jean de Luz, France, close to the Quiksilver group's European headquarters. The 750 sqm store that serves as the company’s creative center where product presentation and business meeting join to present all of the Quiksilver Group brands carries the entire world of the group's brand including technical products as well as apparel and footwear. The space features a lounge area with bar and technical tools that hosts regular art exhibitions and workshops along with live music every Friday. In addition, the store has on display a collection of 200 surfboards belonging to pro team riders such as Kelly Slater, Mick Fanning, Craig Anderson and Tiago Pires.
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