New Era X The Andy Warhol Foundation
12 Dec. 2013
New Era partners with The Andy Warhol FoundationNew Era, the international lifestyle brand with an authentic sports heritage, has announced a unique collaboration with The Andy Warhol Foundation.
The six-piece collection, available from selected boutiques across EMEA (for Italy it will be sold, for instance, by Corso Como 10 in Milan; Gallery in Padua, Space in Milano Marittima, Blackstone in Bologna and Altamoda in Modena) and at the New Era Retail stores in London, Birmingham, Berlin and Frankfurt for a limited time only.
The collaboration will feature a selection of Warhol’s most iconic prints, from the 60’s, 70’s and 80’s including Warhol’s world-renowned ‘Marilyn’, ‘Dollar sign’ and ‘Brooklyn Bridge’ images, the last of which was ordered by the Brooklyn Bridge Centennial Commission, to celebrate the 100th anniversary of the bridge. Each limited-edition cap will also feature custom inner taping and the renowned Andy Warhol signature, alongside New Era’s authentic Flag logo.
The special edition is sold from end November 2013.
Maria Christina Pavarini
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