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08 Aug. 2011

LONDONEDGE LAUNCHES NEW SKATEWEAR SHOW

At the next edition of Londonedge and Londoncentral fashion trade exhibition in September 2011, a brand new show called the ‘Ledge’ will be introduced. This exclusively conceptualized trade show for skaters and adrenalin junkies will not only include skate-focused menswear, womenswear, footwear and accessories, but also hardware including skateboards, decks, wheels, trucks and more.  Around 80 key skatewear exhibitors, including Chocolate, Royal, Skate Mental, Girl Skateboards, Fourstar Clothing, Stereo, Diamond Supply, 5boroNYC and Crayon will attend the show. The Ledge Show will be taking place on the gallery level of Olympia’s National Hall hosting a skate park, as well as a gaming area for a more interactive buyer experience.
 
“The skatewear and adrenaline sports sector generates some incredibly creative small brands and we feel strongly about supporting them,” says Managing Director, Carole Hunter.
 
The British trade shows for alternative fashion and lifestyle Londonedge and Londoncentral were first launched in 2000. Since then, they have become one of the first and biggest trade shows of this kind. The shows accommodate women’s and men’s collection. The next editions of Londonendge, Londoncentral and Legde take place from September 4-6, 2011 at Olympia National Hall.
 
Sarah Niemeier

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