Benetton group, industrial complex
08 Nov. 2013
Greenpeace recognizes Benetton's commitmentBenetton Group has just received an acknowledgement by Greenpeace for its commitment and global approach to protecting the environment, product safety, and transparency of information with regard to its supply chain.
Greenpeace has praised Benetton “For having combined the principles of prevention and commitment towards achieving zero emissions of toxic substances throughout its entire production process."
Benetton Group products already respect the most stringent international standards with regard to safety. This growing commitment has recently resulted in the group’s progressive application of the Eco Safe label to its product lines: the latest in many initiatives it has adopted over the years.
The company has been engaged in introducing cutting-edge control systems throughout its supply chain for a long time, and by 2020, they aim to exclusively use green suppliers who do not use chemical substances that are even of potential harm to the environment or to individuals. To this end, the Benetton Group has also recently joined the international ZDHC (Zero Discharge of Hazardous Chemicals) coalition for eliminating emissions of dangerous chemical substances. The aim is to be able to share expertise with the entire sector, working alongside other leading clothing companies.
The recognition by Greenpeace is confirmation of the positive value of the Group’s continuing development of sustainable activity. It is also a stimulus for further intensifying front-line efforts to protect people and safeguard local communities, wherever the company operates, both within Italy and throughout the world.
Maria Cristina Pavarini
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