Diesel Store, Le Marais, Paris
08 Mar. 2012
DIESEL OPENS NEW STORE IN PARISDiesel has just opened a new store in Paris in the very heart of Le Marais, a lively area of the French capital. The new shop - the third in Paris and the eleventh in France – plans to reflect a premium store concept that Diesel wants to embrace in the future.
The new shop reflects Diesel's future premium store concept.
The 280sqm boutique occupies a single floor at street level with three windows that open out onto the street. The store is designed as a loft and is decorated with precious materials, aged and reinvented pieces, and a glass wall displaying the most significant elements of the Diesel and Diesel Black Gold men and women's collections, including underwear and accessories.
Diesel Store Le Marais, 21, rue Sainte Croix de la Bretonnerie, 75004 Paris, France
Maria Cristina Pavarini
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