The light interior of Denham's women's store
08 Jun. 2012
DENHAM OPENS FIRST WOMEN'S STORE
Denham the Jeanmaker has opened the brand's first standalone women's boutique at 17 Runstraat in Amsterdam's popular Nine Street neighborhood.
According to the company, the shop has been created to showcase the label's full women’s collections for both the denim and non-denim segment all in one place.
Within the store, Denham’s female collections are complimented by lifestyle and accessory items from other labels and include special design collaborations with both Dutch jewelry designer Eva Schreuder and bag design label Bagism.
The venue will also showcase rotating art exhibits, provided by a unique cooperation with Amsterdam-based Gallery Vassie. As a kickoff, selected photographic works by famed fashion photographer Duffy are displayed in-store.
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