07 Mar. 2008

BREAD & BUTTER SET TO HEAD INTO RETAIL

Karl Heinz Müller, CEO and co-founder of the tradeshow Bread & Butter (breadandbutter.com), is going back to his roots as a retailer by re-opening his legendary Cologne store 14oz in Berlin.

The store will reopen its doors 17 July, right before the Berlin Tradeshow Premium and the Mercedes Benz Fashion Week.

14oz will cover 450 sqm floor-space at Neue Schönhauser Str. 13, and will feature an assortment of denim, men’s and women’s fashion as well as accessories and footwear. Brands will include G-Star, Nudie, Kuyichi, Dunderdon, Parkvogel, Cacharel, Red Wing Shoes and Bensimon.

The 14oz GmbH will be a subsidiary of the Bread & Butter Holding GmbH.

Photo: Karl Heinz Müller

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