Jack & Jones: growing by retail expansion
18 Jun. 2012
AWARD FOR SELECTED FEMME/HOMME AND RETAIL EXPANSION FOR JACK & JONESLately Bestseller Group has experienced some major developments and triumphs. This year the company's Selected Femme/Homme line bagged the prestigious Dansk Fashion Award in the category “High Street Brand of the Year." Meanwhile, the group is also continuing its retail expansion in the UK and Ireland with the opening of several new Jack & Jones standalone stores.
Over the past 12 months the menswear brand has opened 20 new stores in the UK and 15 in Ireland. There are now 41 stores in total in
the UK and the number is set to increase over the course of the year. “We are always on the lookout for the right opportunities when it comes to new stores and shopping centre openings. We focus on quality key regional locations, rather than quantity in our growth,” said Allan Nielsen, Bestseller Group's UK Country Manager.
At the moment, Jack & Jones has a very strong presence in northern England. The group will now continue to strengthen its position there while also attempting to mirror its success in the south. “The next locations on the list are Exeter, Swansea and Carlisle, three places where new stores will launch in the next 2 months,” confirmed Nielsen.
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