Baldessarini, a brand of Ahler
Baldessarini, a brand of Ahler's premium segment
 

13 Apr. 2012

AHLERS AG ANNOUNCES NUMBERS & BALDESSARINI LEAD

Burkhard Stuhlemmer
Burkhard Stuhlemmer
As of April 1, Burkhard Stuhlemmer (53) has taken over the helm of Baldessarini. Stuhlemmer previously served as an external consultant, having worked with the Ahlers AG brand since 2009. The brand's managing board has further equipped the entire Baldessarini team with Karl Zimmermann (46), who will lead the the brand’s design as creative director and Markus Brunner (43), who remains Head of Design. Markus Freyer (40) has been named National Sales Director and will also coordinate the entire back office while former back office Head of Sales Dirk Schaal (38) is now in a new role as International Sales Director.

The Ahlers group further announced its results of the first quarter of its fiscal year. Its plus in revenue of 5.9% (€70.5m) are mainly driven by Ahler’s premium segments, with brands such as Baldessarini, Pierre Cardin and Otto Kern, which have recorded a plus in revenue of 10.3% (€43m). The premium lines contribute to 61% of the total turnover. The jeans and workwear segment also reached an increase of 3% while the men’s and sportswear segment dropped by 0.6%, mainly due to the company’s handover of its shirt business Jupiter to a joint venture in 2010. Ahler’s own retail sales increased by 19%, accounting for 8.7% of the overall group volume. 

Chairwoman of the board Dr. Stella A. Ahlers commented: “The success of our premium brands Baldessarini, Pierre Cardin and Otto Kern continues.“ However, despite its success, Ahlers remains conservative and expects only moderate revenues and results for this fiscal year. The group plans to focus on its own retails and more shop-in-shops.
Mona Schmadl

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